Texas Iron & Metal Monthly eNews

Goal

The client, a Houston-area scrap metal recycling company, wanted a monthly eNewsletter that was more than a basic product inventory, and provided additional value and interest to recipients.

Concept

I designed the eNewsletters by changing the theme each month to echo the time of year or current events. In December 2016, I told a famous WWII Christmas story, which tied in the month and also their WWII-themed visual design. The theme is reinforced throughout the newsletter in headings and text.

Read the eNewsletter

December eNewsletter
December eNewsletter