Restaurant Rebrand

Goal

The client, a Galveston Italian restaurant specializing in hand-tossed pizzas, wanted a rebrand that spoke to the family-first culture of their business.

Concept

I created the tagline "First, We Eat," and used storytelling on their homepage to create a warm, family feel. I also wrote copy for other collateral including a pizza box, table tent, mailer, and an eBlast, some of which can be seen below.